Rocell among Top 20 Sri Lankan Brands

  👤  3179 readers have read this article !
By 2018-01-22

A press release announced that Rocell was recently named one of the 'Top 20 Best Sri Lankan Brands for 2017', at the inaugural Interbrand Best Sri Lankan Brands Awards ceremony.

Interbrand is regarded as the world's largest and most influential brand consultancy. Their rankings, which identify the most valuable Sri Lankan brands, is modelled on Interbrand's prestigious, annual Best Global Brands report, the definitive guide to the world's 100 most valuable brands.

The Best Brands list is Interbrand's compilation of brand tables that valuate the world's top country brands based on three key components that contribute to a brand's cumulative value - Financial performance of the branded products and services, the role the brand plays in influencing customer choice and the strength the brand has in order to command a premium price or secure earnings for the Company, the release added.

"This is the pinnacle of achievement in branding and business, and I am proud to say that we have been recognized by the prestigious global branding consultancy in the world. For a relatively new brand, Rocell has demonstrated that it is a brand of global standards. We have overtaken other stalwarts in the local industry to secure a position among the Top 20 and are the only brand from the Construction, Building Material and Homeware sector," said Director Marketing and Business Development, Tharana Thoradeniya.

Rocell has relentlessly focused on achieving the highest levels of design excellence while creating world-renowned, business and branding standards. Starting off as a tile and san it aryware brand, in a few short years, Rocell rapidly evolved into one of the most sought-after, lifestyle brands that inspires elegant living by being at the forefront of fashion, world-class design, innovation and integrity complemented by unmatched quality, the release added. Supported by renowned Italian designers, Rocell products are designed to world-class standards and manufactured in the Company's two state-of-the-art, modern manufacturing facilities in Sri Lanka. With its commitment to maintain the highest standards of quality, the brand has received international certification. Every bathware product, accessory and tile manufactured by Rocell lends matchless quality.
Today, Rocell glows on its mantel of success, the release concluded.

COLUMNS

PRINT EDITION

News

Read More

Echo

Read More

Teeninc

Read More

Scribbler

Read More